3 Ways to Make Money from Google

I am sure you know, Google is the most used search engine in the world. I am sure you can guess that someone at Google is making a lot of money. But what is less obvious, is that a lot of people use Google as a tool to make money from Google. There are thousands of marketers and businesses that have figured out how to make money from Google (and other major search engines).

There are three ways that this is done, each of which involves iffluencing internet traffic. Of the three ways people use Google for money, Google Adwords (or PPC) is the quickest way to get immediate traffic to ones website(s). The basic implimentation of Google Adwords is pretty easy.

You can set up a Google Adwords account free (credits are available through most hosting services, if you don't already have hosting and anticipate adding it, look for a host that gives you Advertising credits). Google has a comprehensive training area that will teach the basics. In a nutshell, you select keywords that you want to advertise for, you build your text (or image) ad, create your campaign and optimize your bidding and ads as needed. This is very effective and cheap for many businesses, which is why it is so popular. Google makes a Fortune from their Adwords program.

Many people using Googles Adwords program realize a HUGE return on Investment for thier advertising efforts. However, if your not careful, it is easy to give Google a lot of money and get nothing in return. It is essential to do some homework and understand how the system operates, before setting up your campaign. People increase their profits with Google Adwords by either driving traffic to their own ecommerce site, or by driving traffic to an affiliate product (which you get commission for). There are a lot of people that Make A lot of Money with Google Adwords (or PPC). Probably one of the most familiar programs of Googles is their Adsense program. With Google Adsense, Google Pays you directly. Again the process is simple, you place Google adsense ads on your site, each time someone clicks one of those ads, Google pays you. In order for adsense to be profitable and make you a significant amount of money, you MUST have traffic and that traffic must click your ads. In my experience, this services has been over hyped by "guruhs" as an easy way to make money from Google. The reality is that your site must be unique and content rich and have steady high traffic to make money from Google Adssense. There are many sites that do very well with Google Adsense, such as About.com and many Wiki style sites.

Really, the best way to make money from Google, is Search Engine Optimization and Organic traffic. Having your site show up on the top of the first page of search results is extremely powerful and can boost a lot of money into your business. Getting a highly searched term on the first page of Google Search results can drive a HUGE amount of Traffic to your site. How easy, or hard this is to acomplish depends on the search term, the level of competition for your chosen keyword prase, how well your site is optimized for that term, how well your competition is optimized for that term and so on.

Search Engine Optimization, or SEO, is the application of specific tweeks to your website/posts and overall marketing approach with the goal of ranking high and being shown on the first page of Google search results. An interesting point to note is that most websites are not SEO optimized. The advantage of this for you is that you can, with the application of SEO tactics, get your site listed on the first page of Google search results for many high volume keywords. Organic traffic is amazing, it is free, it can come in mass volumes and it can make you money from Google 24 hours a day.